This weekend workshop will offer an overview of public policy in the Canadian healthcare sector, with brief comparisons with other jurisdictions. Senior leaders from governments, think tanks and NGOs will present their perspectives and outlook. Prere...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| SAT |
09:30 - 16:20 |
Log in to view | LECT | W02N01 |
| FRI |
09:30 - 16:20 |
Log in to view | LECT | W02N01 |
Open to MHIA students.
This capstone course assigns students to act as consultants to an organization. The course is focused on applying in-class learning to real life situations. The students will be assigned an organization and work in groups to analyze the organizationa...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| ----- | ----- | Log in to view | FDEX | P49W01 |
Open to MHIA students.
This course is designed to introduce students to the various financial and non-financial metrics used in the healthcare industry. Students will develop familiarity and understanding of the methodologies used in financial evaluations in healthcare se...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| WED |
18:30 - 21:20 |
Log in to view | LECT | X96X01 |
Open to MBA, MHIA students.
This course examines the role of the private health sector through the lens of businesses providing technology and services (e.g., pharma), and startups across the healthcare continuum as an engine for new products (e.g., digital health solutions) te...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| THU |
18:00 - 20:50 |
Log in to view | LECT | Q07G01 |
Open to MBA, MHIA students.
The course will examine the structures, legislative frames, key levers, and the importance of evaluation and evidence in the health public policy arena. Forces such as lobbying, the media and the impact of politics will be highlighted. The course wil...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| WED |
18:30 - 21:20 |
Log in to view | LECT | C43R01 |
Open to MBA, MHIA students.
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Open to BBA, iBBA students.
This course is available by application and approval only.
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| ----- | ----- | Log in to view | LECT | F22G01 |
Open to BBA students.
This course familiarizes students with marketing concepts adapted to today's complex market environment (consumer trends, STP, product life cycle management, pricing, distribution, and promotion). It focuses on marketing consumer products and service...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| THU |
18:30 - 21:20 |
Log in to view | LECT | N82R01 |
Open to MSCM students.
This is an experiential learning course that has student teams integrate and apply marketing concepts studied in the first two terms of the MMKG program to develop and communicate actionable recommendations for a real client organization.
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| TUE |
14:30 - 17:20 |
Log in to view | LECT | G13M01 |
Open to MMKG students.
This is an experiential learning course that has student teams integrate and apply marketing concepts studied in the first two terms of the MMKG program to develop and communicate actionable recommendations for a real client organization.
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| TUE |
19:00 - 21:50 |
Log in to view | LECT | W60U01 |
Open to MMKG students.
The project-based Product Management and Marketing course emphasizes practical learning and a personalized case-study method to acquire essential product management and marketing abilities. This course facilitates grasping one's operating markets and...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| THU |
15:30 - 18:20 |
Log in to view | LECT | C72J01 |
Open to MBAt students.
This course assists students in developing a thorough understanding of both organizational buyers and end consumers. The psychological, sociological, organizational and environmental factors that shape buyer behaviour are reviewed. Throughout the cou...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| WED |
10:00 - 12:50 |
Log in to view | LECT | X69V01 |
Open to MBA, MMKG students.
This course develops students' abilities to reimagine and develop new conceptual frameworks, methodologies, and technologies for future of marketing strategies. Students learn how to communicate novel marketing concepts to management. The course teac...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| MON |
14:30 - 17:20 |
Log in to view | LECT | J28Q01 |
Open to MBA, MMKG students.
Examines the need for marketing in service industries, develops an understanding of the ways in which service marketing differs from product marketing, and improves students' understanding of how service characteristics affect the marketing function....
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| MON |
19:00 - 21:50 |
Log in to view | LECT Cancelled | Z09F01 |
Open to MBA, MBAN, MMKG students.
Managers today need a deep understanding of Sales as a process and function to drive business success. What's more, managers often do more 'selling' internally than sales people do with customers, and thus require expert selling skills. In this cours...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| MON |
19:00 - 21:50 |
Log in to view | LECT | C75C01 |
Open to MBA, MMKG students.
This Masters of Marketing program capstone course integrates, extends, and applies MMKG program concepts through a focus on the nearly constant shifts in marketing plans and implementations shaped and reshaped by marketplace actors (e.g., competitors...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| WED |
14:30 - 17:20 |
Log in to view | LECT | J54P01 |
Open to MMKG students.
This Masters of Marketing program capstone course integrates, extends, and applies MMKG program concepts through a focus on the nearly constant shifts in marketing plans and implementations shaped and reshaped by marketplace actors (e.g., competitors...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| WED |
19:00 - 21:50 |
Log in to view | LECT | D01B01 |
Open to MMKG students.
A student may work with an individual faculty member on a topic of mutual interest. These studies are co-designed by the student and the faculty member based on: 1) learning objectives 2) means of achieving these objectives 3) method of evaluati...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| ----- | ----- | Log in to view | ISTY | X99X99 |
Open to MBA students.
TBA
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| ----- | ----- | Log in to view | ISTY | X99X99 |
Open to MBA students.
This course provides MMKG students with an opportunity to gain relevant work experience. The work experience must be structured to satisfy the requirements of the relevant program / diploma / project. It must be approved by the program / diploma / co...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| ----- | ----- | Log in to view | LECT | E10W01 |
Open to MMKG students.
This course helps students develop research skills. It requires them to identify scholarly research questions, propose a methodology for answering them, and collect preliminary data (unless the paper is to be purely conceptual). Prerequisites: SB/DC...
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Open to PhD students.
This course introduces students to the field of artificial intelligence, with a focus on AIdriven business applications. It provides a historical perspective tracing the emergence of basic concepts of contemporary AI. Students learn key artificial in...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| WED |
14:30 - 17:20 |
Log in to view | LECT | U28P01 |
Open to MBAN students.
This course introduces students to the field of artificial intelligence, with a focus on AIdriven business applications. It provides a historical perspective tracing the emergence of basic concepts of contemporary AI. Students learn key artificial in...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| WED |
19:00 - 21:50 |
Log in to view | LECT | N75B01 |
Open to MMAI students.
Database Management Systems are computer-based systems used by organizations to manage the vast amount of data that accompany daily operations, support data analysis, and enable intelligent decision making. This course provides an applied introductio...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| TUE |
19:00 - 21:50 |
Log in to view | LECT | H22K01 |
Open to MBAN students.
Database Management Systems are computer-based systems used by organizations to manage the vast amount of data that accompany daily operations, support data analysis, and enable intelligent decision making. This course provides an applied introductio...
| Day | Time | Location | Type | Catalogue # |
|---|---|---|---|---|
| MON |
19:00 - 21:50 |
Log in to view | LECT | A69T01 |
Open to MMAI students.